Domain and Page Naming Tricks for Better SEO Results
The importance of domain and page naming is obvious, but you might not have realized the connection to SEO. We all know that unless our domain name is highly recognizable and memorable then we won’t get many customers, but good domain names also matter when it comes to search engine rankings – the more relevant your domain is to your keywords, the higher it will be ranked.
Domain names are not that difficult to come by at this point. Godaddy.com puts out some great prices and they run all sorts of specials once you become a customer. The more domains that you buy the more that they like you. The basic concept here is that people who buy a few domain names are probably going to become pretty big on the internet. The more that you own the more powerful you are. Domain names are like land in the early eighteenth century. They are valuable and the owners become a sort of elite class on the internet.
The value of domains is difficult to determine until you have purchased one and worked with it for a while. The difference between owning your own domain name and hosting your site on a sub domain or in a subdirectory of a domain is huge. The impact on your ability to perform SEO operations increases drastically simply by the ease of clarifying your URL for the search engines and directories that you submit to. (more…)
