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Top 8 Common Mistakes on using Postcard Marketing

June 04, 2009 By: ecpmmain Category: Articles

Marketing with postcards is a great way to achieve five major goals.
These goals are:

* To generate sales
* To introduce a new product or service
* To acquire new customers
* To build a brand name recognition
* To strengthen customer relationships

However, marketing with postcards the wrong way may not only prove to be unfruitful but a waste of marketing budget as well. Here, we’ve listed the most common mistakes on postcard marketing that must be avoided. (more…)